Google Ads for dentists
More private patients. More profitable treatments. Less competing on price.
Attract private patients to your clinic, without relying on directories or discounts
What's included
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Patients with real intent
Searches like “dentist near me”, “dental implants price”, “invisible braces clinic”
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Control over cost per patient
You decide which treatments to promote, in which area and at what margin
The problem
Lots of clinics get visits… but not much profit
Directories, insurers and promotions attract price-sensitive patients. Without your own channel, you only compete on price and lose margin.
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Patients who compare prices and don't come back
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Low close rate on treatments like implants or orthodontics
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A schedule full of low-profit checkups
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You don't show up when people search for a private dentist in your area
The approach
Your own system to bring in private patients
Well-run Google Ads and local SEO let you attract patients who are ready to invest in their dental health, with no middlemen.
Qualified patients
Filtered by treatment, area and financial profile
↑ Quality
Less dependence
Fewer insurers and fewer directories
↓ Middlemen
A profitable schedule
Priority for higher-margin treatments
↑ Revenue
Controlled cost
Optimization by treatment and location
✓ Cost/patient
How it works
How I handle patient acquisition for dental clinics
A system focused on profit and steady growth
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01
Clinic analysis
Priority treatments, average ticket, margins, schedule and your real catchment area.
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02
Campaigns by treatment
Implants, orthodontics, veneers, whitening, emergencies, etc.
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03
An optimized dental landing page
Team, technology, real cases, financing and direct contact.
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04
Lead filtering
Negative keywords and forms to keep out inquiries with no real intent.
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05
Ongoing optimization
Improvements based on cost per patient and closed treatments.
Results
What usually improves when the system works
Every clinic is different, but these are the usual patterns.
Dental clinic
- Challenge
- Lots of contacts that don't turn into treatments
- Approach
- Targeted campaigns + landing page focused on value
- ↑
- More treatments closed
- 🎯
- Better-prepared patients
- ↓
- Steadier cost per patient
A better visit → treatment rate.
They arrive informed and with real intent.
Cost per patient kept under control.
FAQ
Questions about marketing for dentists
Everything you need to know about winning customers in your industry.
Results and patients
- When do you start seeing results?
- With Google Ads we can bring in contacts from the first week. Within 3–4 weeks we usually have the data to optimize toward profitable treatments.
- How do we avoid patients who only want the cheapest option?
- With professional copy, negative keywords, a landing page focused on value and forms that filter for intent.
- Does it work in small areas?
- Yes. We adjust the radius and messaging to attract patients who are willing to travel.
Budget
- What minimum budget do you recommend?
- For dental clinics I usually recommend 25–50 € a day to compete well locally.
- Can I start small?
- Yes. We start with key treatments and scale what's profitable.
- Can I slow campaigns down if my schedule fills up?
- Yes. We adjust budget and hours to match your real capacity.
How I work
- What does the service include?
- Strategy, campaigns, tracking, weekly optimization and conversion improvements.
- Will I get clear metrics?
- Yes. Leads, cost, treatments and performance by campaign.
- Is there a minimum contract?
- No. I work month to month.
Want more private patients at your dental clinic?
Tell me your city and treatments. I'll tell you how I'd approach it.
Other industries
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Contact
Tell me about your project
Send a few lines about the project, the support you need, and your timeline. I'll reply with how I'd approach it.
- Calendly
- Book a 15-minute call
I reply within one or two working days.